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Simon was born in New Zealand in 1970, and currently resides there in Waitakere Auckland. Simon’s passion as a photographer goes beyond capturing the beauty and majesty of nature and the natural world about him. As he puts it, “Not all of my photographic works could be considered photographic master pieces. That's not my reason for photographing what I do. To me, if one of my photographs brings a smile to another face, a moment of inner bliss, to the viewer, then, to me, that is the single most important piece of work I have created to date. My single aim is to bring some enrichment and joy into other people’s lives through my photography. We all see beauty and fall in love with a subject of an image for our own reasons. That reason doesn't have to be understood or make sense to anyone else other than the viewer, at that moment in time. If I can do that, but once, for one person, through one piece of my work, then my goal and purpose as a photographer, and as a person is fulfilled, and I would consider my life goal fulfilled because that one person’s moment of joy will flow on and the world will be a better place because of it."